Tuesday, January 19, 2010

Introvert's guide to being seen, heard and remembered goes global

Jan 14, 2010 14:56 ET

Splash launches new website – with a twist

Introvert’s guide to being seen, heard and remembered goes global


Attention: Assignment Editor, Books Editor, Business/Financial Editor, Lifestyle Editor, News Editor

MILTON, ONTARIO, MEDIA RELEASE--(Marketwire - Jan. 14, 2010) - Released just over seven weeks ago, Splash, an introvert's guide to being seen, heard and remembered, has just launched their new website www.make-a-splash.ca.

Splash, is a book written to provide introverts a pathway to take control of their lives, learn new habits, and choose behaviours that move them toward their life goals. After only their second week, Splash grabbed The Globe and Mail's # 2 spot as best selling business book and has unwittingly become a resource for managers and top executives.

Through their newly launched website, Splash has made information about introverts, for introverts, more accessible.

"As an introvert myself, I found that there was a lack of information in the business marketplace designed to help even the most successful introvert reach their personal and professional best," says Carole Cameron, Director of Creative Performance Solutions. "As a Human Resource Management, Training and Development, and Performance Consultant, I spent years researching this subject - launching www.make-a-splash.ca makes the informative insights and tips that I've learned accessible to a wider audience."

On this site there are answers to commonly asked questions that will challenge previously held perceptions and understanding of introverts. For instance, one question asks if there's a difference between being shy and being introverted.

There are also informative articles and personal success stories that will encourage introverts to implement new strategies and exercises that can lead to personal growth. And for the individual who is trying to communicate with introverts, it provides insights that help you to connect.


/For further information:
www.make-a-splash.ca / www.twitter.com/SplashBook / www.stratcommsolutions.ca / www.twitter.com/SCSPR/


IN: ECONOMY, EDUCATION, LABOUR, SOCIAL, OTHER

For more information, please contact

Peter Turkington, Strategic Communications Solutions
Primary Phone: 905-901-9218
E-mail: pturkington@stratcommsolutions.ca

Monday, December 21, 2009

Courage Polar Bear Dip on Breakfast Television

The 25th Annual Courage Brother's Polar Bear Dip is doing their annual promo dip on Breakfast Television this morning. Always a great segment. BT has a huge viewership in the GTA and it's a great way to get info to people who might want to come to the event on Jan 1.

One of the reasons this event is so good for media is that it's a fantastic visual.

Wednesday, November 11, 2009

Canada's largest Polar Bear Dip for Charity makes a difference in Rwanda

MEDIA RELEASE

FOR IMMEDIATE RELEASE

November 11, 2009

The Courage Brothers’ Polar Bear Dip makes life better in Rwanda
Fresh water wells and reservoirs reduce the need for human pipe lines

November 11, 2009, OAKVILLE – Todd and Trent Courage, founders of the annual Courage Brothers’ Polar Bear Dip for World Vision, visited Rwanda this past summer and saw firsthand how donations to The Courage Brothers’ Polar Bear Dip have made life better in Rwanda.

This year, the January 1st tradition will be the 25th anniversary of The Courage Brothers Polar Bear Dip, Canada’s largest charitable dip raising money to support fresh water projects in developing countries around the world, providing solutions which improve quality of life. To date, this event has raised over $420,000 – last year alone it raised over $55,000.

“Visiting Kahi, Rwanda and seeing life there with my own eyes has changed everything for me,” says Todd Courage. “The image of watching hundreds of children carrying big yellow buckets full of water, walking literally miles to bring it back to their towns and villages, has been permanently etched in my mind – it’s like a human pipeline.”

Due to persistent droughts in the Umutara region of Rwanda, the majority of the population has been left without reliable access to safe water. According to a recent survey, two thirds of the population relies on contaminated water collected from shallow hand-dug wells, swamps and ponds. As a result, hundreds of children regularly suffer from recurring water-borne diseases such as diarrhea, intestinal worms and painful skin rashes.

“In North America, it’s all about convenience, as we can access clean water with ease -- a mere turn of a tap or twist of a cap – but in Rwanda, accessing clean water is all about survival,” observes Todd. “Everyday, every child devotes large chunks of time walking miles to waterholes (waterholes that are often polluted), because if they didn’t, they would die.”

Due to HIV/AIDS and genocide, life in Rwanda is very different than life here in Canada. For instance, it’s not the dads that are the heads of the majority of households, it’s the children. Among other factors, malnutrition impacts 45 percent of the population, and with an average life span of 45 years, the population is young. And one of the major underlying factors that affect their ability to have healthy lives is access to clean water.

“Water is the essence of life – it prevents disease and sustains life” says Trent Courage. “And this is the reason for The Courage Brothers Polar Bear Dip for World Vision and why 500 crazy people jump into the icy-cold waters of Lake Ontario every January 1; it’s water for water.”

Funds raised at the 24th and 25th annual Courage Brothers' Polar Bear Dip events will help provide a dependable source of clean water for the people of Kahi in the Umutara region of Rwanda. By drilling new wells and building reservoirs, the Kahi Water Project will bring safe water close to the people who live in the community. The new water system will reduce the suffering caused by drinking dirty water and save children hours of wasted time, which can now be spent at school.

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To schedule an interview contact:

Peter Turkington
Strategic Communications Solutions
Public Relations Specialists
Direct Phone: 905.901.9218
Fax: 1.866.384.7384
Email: pturkington@stratcommsolutions.ca
Web: www.stratcommsolutions.ca
Follow us on Twitter for PR tips and advice - @SCSPR

Sunday, October 25, 2009

Introverts benefit a company in ways extraverts seldom do

FOR IMMEDIATE RELEASE

MEDIA RELEASE

October 25, 2009

Introverts benefit a company in ways extraverts seldom do

October 25, 2009, TORONTO - While it's true that introverts can be easily overlooked by their employers and peers, one should never mistake their quietness as lack of skill, creativity or intelligence - evidence suggests quite the opposite.

"It is not unusual for introverts to have the right answer, or the perfect solution, or a great idea, but getting it out there for others to see is another story," says Carole Cameron, Director of Creative Performance Solutions (CPC), consultant and author of Splash, An introvert's guide to being seen, heard and remembered. "Because an introvert tends to let others shine and is less likely to vocalize their own achievements or corporate contributions, it is easy for them to be overlooked by even the most discerning corporate executives or management team. But their input should not be underestimated or go unnoticed, as it's often well thought out and developed."

It is not unusual for introverts to be perceived as quiet, shy, private, aloof, snobbish, reserved, lacking confidence, lacking ideas, can't interact, and many other not too complimentary descriptions, but these are merely inaccurate impressions. Anyone holding to one of these above persuasions could lead them to overlooking the likes of Bill Gates, Ayn Rand, Warren Buffett, Carl Jung, George Lucas, Pierre Elliott Trudeau and President Barack Obama - all introverts. The latter, during the most recent financial crisis in the U.S., brought calm, hope, and decisive action to a nation in need - suddenly being smart, classy, and quietly thoughtful has become trendy.

Forming stereo-typed impressions of introverts and extroverts is dangerous. For instance, to think that extroverts are confident and introverts are good listeners is a generalization that is completely misleading.

"This is perhaps the most limiting misconception about introverts and introversion," says Carole Cameron. "Introversion is not really about confidence, but it can sure look like it. In reality, there are certainly many confident introverts in the world. Just as there are many insecure extraverts."

Unlike extraverts though, introverts can come across as hard to get to know or to appreciate. But, one charming and endearing quality of introverts is that they don't "give it all away" at once. They don't freely divulge all their inner wisdom. There's a courting that must take place first to build trust; this creates an environment for open dialogue.

"Getting to know an introvert is like peeling back the layers of an onion, or like digging for hidden treasure," says Carole Cameron. "The more you peel, the more you dig, the more you discover the great value they bring to the workplace; such as their ability to be keen observers, sensitive listeners, comfortable with empowering others and letting others shine, and to work independently,.."

Because introverts are comfortable operating behind the scenes, and don't need to be in the spot-light, they can easily be underestimated and give the wrong impression, Because they tend to focus their energy inward, their best stuff tends to be on the inside, right where no one can see it. Extraverts process ideas "on the outside" as in "thinking out loud". Introverts process ideas and thoughts "on the inside".

Organizations that take time to nurture relationships with introverts may discover untapped resources that provide a wealth of information.

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For further information or interviews contact:

Peter Turkington
Strategic Communications Solutions
Public Relations Specialists
Direct Phone: 905.901.9218
Fax: 1.866.384.7384
Email: pturkington@stratcommsolutions.ca
Web: www.stratcommsolutions.ca
Follow us on Twitter for PR tips and advice - @SCSPR

Strategic Communications Solutions PR client MyPhield Arthritis Relief

MyPhield Arthritis relief uses BioResonance to treat and relieve arthritis pain. Al Kotowich explains on Breakfast Television Winnipeg - http://ow.ly/wfCC