New home buyers want to see garage organization options in model homes
May 27, 2010, TORONTO – Builders should capitalize on the trend by home owners who want neat and organized garages by offering garage storage and organization solutions.
It's nothing new for builders to offer buyers choices – by providing a myriad of flooring, cabinetry, and trim options, a builder can customize a home to meet the unique tastes and budgets of each purchaser.
"It makes total sense for home builders to offer garage organization features in new homes," says Aaron Cash, co-founder of Garage Living in Vaughan. "People enjoy visiting model homes because it allows them to visually conceive a home's potential making it the perfect environment to introduce a variety of garage storage solutions."
It's a well known marketing fact that when consumers see, touch and taste a product, they are more likely to purchase it. So when builders display and offer garage storage and organization solutions, it creates a desire for the products – unless shown, most new home buyers know very little about the potential of their garage.
"This was the reason why Garage Living built a 3,000-square-foot showroom," says Aaron Cash. "We wanted to show home owners how they could enhance their lifestyle simply by making the garage one of the most used and functional rooms of the entire home. Whatever the dream, a garage can be more than just a place to store the car; it can be a party room, a work shop, or even a home theatre."
There are a number of advantages to the home owner when builders include these kinds of solutions.
No longer does the garage have to be the final frontier of a home's renovation. The new owner can enjoy the benefits of being organized and clutter free from the moment they take possession. When these options are built into a new home, it makes owning an organized garage affordable because the cost can be rolled into a mortgage.
For ideas in garage organization and how to turn a garage into a showroom atmosphere, visit Twitter at www.twitter.com/GarageLiving or www.garageliving.ca or visit their display outside the Bass Pro in Vaughan Mills Mall.
- 30 -
For further information or arrange an interview contact:
Peter Turkington
Strategic Communications Solutions
ON BEHALF OF GARAGE LIVING
Direct Phone: 905.901.9218
Email: pturkington@stratcommsolutions.ca
