Sunday, April 20, 2008

To succeed in business, going ‘green’ is a competitive advantage

FOR IMMEDIATE RELEASE

MEDIA RELEASE

January 30, 2008

LaserNetworks provides steps for businesses to reduce costs and be better environmental stewards

January 30, 2008, OAKVILLE - Good business practices embrace environmental responsibility. In fact, a recent article published by the National Post, suggested that for businesses to succeed in this era, environmental stewardship is not an option, it's a must.

For many companies, the motivation to get started exists but questions about feasibility and profitability loom large bringing caution and hesitation about implementing changes. At first glance, it seems difficult for a business to become environmentally responsible and maintain financial viability.

"The task of becoming a good environmental steward is large, but manageable if broken down into small steps that are easy to navigate," says Chris Stoate, President of LaserNetworks®, Canada's leading print solutions company. "Making the environment a priority with a clear and comprehensive environmental strategy is a good place to start."

From their beginning in 1987, LaserNetworks® has modeled environmental responsibility and has had the objective to give customers the flexibility to make environmentally-friendly choices that reduce environmental impact and carbon footprint.

As Canada's leading print solutions company, providing environmentally friendly print solution services and products to virtually every sized company across Canada and continental USA including Fortune 500 companies, government agencies, major chartered banks, and large law firms, LaserNetworks® is proof that companies can be both environmentally responsible and profitable.

"One easy step for organizations is to look at their large volume consumables, such as paper and toner, and consider the reduction possibilities," says Chris Stoate. "For example, LaserNetworks® has recently decided to exclusively offer the REFLEXION brand of remanufactured toner cartridges because they're known to reduce the carbon footprint by 74 per cent - a small change that brings substantial environmental impact and at less cost than regular toner."

Approximately 97 per cent of the combined components (plastic, metal, rubber, paper, foam, and toner) in the toner cartridge can be recycled. If it isn't, the plastic, made of engineering-grade polymers, takes at least 1,000 years to decompose.

A study by PE International showed that REFLEXION toner cartridges reduce CO2 emissions by 74 per cent, global warming by 76 per cent, ozone depletion by 72 per cent, and provide energy savings of 70 per cent.

"We're excited about being able to offer clients desiring to be better corporate stewards, a product such as REFLEXION that does so much to preserve our environment," says Chris Stoate. "Environmental reductions such as these are an example of the small, simple steps companies can take, to become better environmental stewards - a small step perhaps, but multiplied by the number of businesses in North America, the significance is huge."

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For further information or interviews contact:

Peter Turkington / Strategic Communications Solutions / ON BEHALF OF LASERNETWORKS / Direct Phone: 905.901.9218 / Email: pturkington@stratcommsolutions.ca