Sunday, October 25, 2009

Introverts benefit a company in ways extraverts seldom do

FOR IMMEDIATE RELEASE

MEDIA RELEASE

October 25, 2009

Introverts benefit a company in ways extraverts seldom do

October 25, 2009, TORONTO - While it's true that introverts can be easily overlooked by their employers and peers, one should never mistake their quietness as lack of skill, creativity or intelligence - evidence suggests quite the opposite.

"It is not unusual for introverts to have the right answer, or the perfect solution, or a great idea, but getting it out there for others to see is another story," says Carole Cameron, Director of Creative Performance Solutions (CPC), consultant and author of Splash, An introvert's guide to being seen, heard and remembered. "Because an introvert tends to let others shine and is less likely to vocalize their own achievements or corporate contributions, it is easy for them to be overlooked by even the most discerning corporate executives or management team. But their input should not be underestimated or go unnoticed, as it's often well thought out and developed."

It is not unusual for introverts to be perceived as quiet, shy, private, aloof, snobbish, reserved, lacking confidence, lacking ideas, can't interact, and many other not too complimentary descriptions, but these are merely inaccurate impressions. Anyone holding to one of these above persuasions could lead them to overlooking the likes of Bill Gates, Ayn Rand, Warren Buffett, Carl Jung, George Lucas, Pierre Elliott Trudeau and President Barack Obama - all introverts. The latter, during the most recent financial crisis in the U.S., brought calm, hope, and decisive action to a nation in need - suddenly being smart, classy, and quietly thoughtful has become trendy.

Forming stereo-typed impressions of introverts and extroverts is dangerous. For instance, to think that extroverts are confident and introverts are good listeners is a generalization that is completely misleading.

"This is perhaps the most limiting misconception about introverts and introversion," says Carole Cameron. "Introversion is not really about confidence, but it can sure look like it. In reality, there are certainly many confident introverts in the world. Just as there are many insecure extraverts."

Unlike extraverts though, introverts can come across as hard to get to know or to appreciate. But, one charming and endearing quality of introverts is that they don't "give it all away" at once. They don't freely divulge all their inner wisdom. There's a courting that must take place first to build trust; this creates an environment for open dialogue.

"Getting to know an introvert is like peeling back the layers of an onion, or like digging for hidden treasure," says Carole Cameron. "The more you peel, the more you dig, the more you discover the great value they bring to the workplace; such as their ability to be keen observers, sensitive listeners, comfortable with empowering others and letting others shine, and to work independently,.."

Because introverts are comfortable operating behind the scenes, and don't need to be in the spot-light, they can easily be underestimated and give the wrong impression, Because they tend to focus their energy inward, their best stuff tends to be on the inside, right where no one can see it. Extraverts process ideas "on the outside" as in "thinking out loud". Introverts process ideas and thoughts "on the inside".

Organizations that take time to nurture relationships with introverts may discover untapped resources that provide a wealth of information.

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For further information or interviews contact:

Peter Turkington
Strategic Communications Solutions
Public Relations Specialists
Direct Phone: 905.901.9218
Fax: 1.866.384.7384
Email: pturkington@stratcommsolutions.ca
Web: www.stratcommsolutions.ca
Follow us on Twitter for PR tips and advice - @SCSPR

Strategic Communications Solutions PR client MyPhield Arthritis Relief

MyPhield Arthritis relief uses BioResonance to treat and relieve arthritis pain. Al Kotowich explains on Breakfast Television Winnipeg - http://ow.ly/wfCC

Strategic Communications Solutions PR client - Courage Brothers' Polar Bear Dip for World Vision

The 25th Annual Courage Brothers' Polar Bear Dip for World Vision in the Oakville Beaver - http://ow.ly/wfNi

Todd and Trent Courage, founders of the Dip recently visited Rwanda to see the impact the funds raised by their annual event are having.

Friday, October 9, 2009

Leap for it” isn’t just a tag line, it’s a corporate philosophy

MEDIA RELEASE

FOR IMMEDIATE RELEASE

October 9, 2009

Leap for it” isn’t just a tag line, it’s a corporate philosophy

October 9, 2009 -- Anyone who's been in business for a while knows that cold calling is a slow and tedious process.

"It doesn't make you many friends either," says Marcus Miller, founder and president of LEAPJob, the GTA's leading sales and marketing recruitment firm.

Up until about four years ago, LEAPJob utilized all the traditional methods of business prospecting. Cold calling was a large component. However, sensing that the business world was cooling on cold calls, Marcus and the team at LEAPJob moved to a new business model - one that included a focus on the internet and business networking.

To date, it's been extremely successful.

"Each and every day we work with the best and the brightest sales and marketing professionals and help them advance in their careers," says Marcus.

LEAPJob's approach is simple:

* Get it right - understand the client, market, and candidates
* Give choice - present clients multiple candidates for any one position
* Build relationships - become a resource that clients will call again and again (in it for the long haul)

LEAPJob's focus on building relationships helps keep clients happy and also has a positive impact on business prospecting.

Business networking allows LEAPJob to get into people's circles of influence and build credibility.

"It's a necessity to build rapport and trust," says Marcus. "The longer you spend with a group of potential referral partners, the better they get to know your business - as they become more comfortable with you the level of trust increases and the referrals come."

That's why Marcus represents LEAPJob with the Business Networking International (BNI) Corporate Catalysts in Oakville. He likes the structured approach of BNI and has been a member of the Oakville group for just over a year now.

Marcus finds the structure offered by BNI to be important and helpful in building both trust and a sustainable referral pipeline.

"BNI teaches repeatable behaviours that, if applied properly, lead to solid relationships, unique opportunities and new connections." says Miller. "When someone invites you into their business world, that's powerful - and it's why referrals work."

Further to the opportunities LEAPJob has discovered in the GTA through BNI Corporate Catalysts, Marcus realizes that the networking resources don't just stop there. BNI is an international organization, exposing LEAPJob to opportunities throughout Canada and internationally.

"It's not just the resources offered," concludes Marcus. "We've been thoroughly impressed with the caliber of the companies and the people we've met through BNI's corporate chapters so far.

For further information on LEAPJob or to arrange an interview contact:

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Peter Turkington
Strategic Communications Solutions
Direct Phone: 905.901.0219
Email: pturkington@stratcommsolutions.ca
Web: www.stratcommsolutions.ca

Grenville Name Returns to Document Management and Printing Industry

MEDIA RELEASE

FOR IMMEDIATE RELEASE

October 9, 2009

Grenville Name Returns to Document Management and Printing Industry

October 9, 2009, TORONTO -- Grenville Management and Printing is a well established corporate name in the Canadian document management and printing industries. And now it will replace Inplex Facility Logistics.

"We are returning to our roots and officially changing the brand of our company to a name that is familiar to clients and the industries we serve," said Michael Burke, president and CEO of the Grenville organization. "Grenville is also a name that customers associate with superior quality, customer service, reliability and innovation in managed services."

This change-over will help simplify branding and avoid any confusion over the corporate name. Although Grenville Management Inc. was the holding company for Inplex, Grenville Printing - later acquired by Grafikom - was a separate company, which has since folded.

"That situation gave us an excellent opportunity to re-launch the Grenville name, founded nearly 40 years ago," Burke said. "The Inplex name has served us well since 2005, but we move forward with our corporate identity program, which does not, in any way, disrupt client service." He added that management and employees remain in place and will be able to offer expanded services in future.

As a vendor-neutral company, Grenville serves as an outsource specialist providing a range of services: print and document management, mailroom and loading dock operations, courier deliveries, fax distribution, mass mailing services, print-on-demand, photocopy services, kit assembly, postage, forms control and key operator services.

Grenville Management and Printing serves corporate, academic and property management companies in Canada and the United States.

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For further information or to arrange an interview contact:

Peter Turkington
Strategic Communications Solutions
Public Relations Specialists
Direct Phone: 905.901.9218
Email: pturkington@stratcommsolutions.ca
Web: www.stratcommsolutions.ca

Pitch letter to media outlets on behalf of MyPhield Arthritis Relief

I'm writing to you today on behalf of MyPhield Arthritis Relief. MyPhield is a Class II medical device licensed by Health Canada for the treatment of pain resulting from arthritic conditions.

MyPhield is a totally Canadian device that soothes and relaxes aching joints. It is manufactured by BioResonance Technology Inc. in Winnipeg, Manitoba in accordance with ISO 13485 medical device manufacturing standards.

The folks at BioResonance Technology have asked me to offer jouranlists, editors or media staff/family members who suffer from arthritis the opportunity to test out the MyPhield device and chronicle their impressions.

I have included some further information on the device below and you can visit www.myphield.com to view testimonials, pictures and further information.

If you suffer from joint pain or arthritis, I would be happy to arrange for you to test a device. I look forward to talking with you further about this opportunity.

Sincerely,

Peter Turkington
Strategic Communications Solutions
Public Relations Specialists
Direct Phone: 905.901.9218
Email: pturkington@stratcommsolutions.ca
Web: www.stratcommsolutions.ca
Twitter: SCSPR

ABOUT MYPHIELD

MyPhield technology is currently involved in a robust clinical study with financial support and technical assistance from Canada's National Research Council to test its efficacy and safety as an intervention for osteoarthritis of the lower back.

Statistics research completed in March 2002, of 1488 patient treatments at BioResonance Pain Relief Center, showed that 80 per cent noted significant positive changes occurred for the following parameters:
  • Exit level pain measure
  • Mobility indicator
  • Tension indicator
  • Stiffness indicator

MyPhield has a 60 day, money back guarantee and a one year warranty. No adverse events, side-effects or contra-indications have been reported.

MYPHIELD - HOW IT WORKS

MyPhield works on the principle of BioResonance, which is an accepted form of Complementary and Alternative Medicine (CAM). It is accepted around the world as a safe and effective method for treatment of pain and illness.

MyPhield works by emitting subtle electromagnetic energy fields identical to those that naturally occur within a healthy body. The energy fields produced by the device safely stimulate damaged tissue, promoting the physiological balance necessary for a painless and healthy life.

BioResonance works by keeping the body's electromagnetic energy fields in balance, which facilitates normal growth and repair. Treatments target the natural energy fields of the body, focusing on changes in normal patterns that are often created by conditions like the chronic pain of arthritis.

MyPhield treatments are 45 minutes in length, completely painless, and require no physical exertion. After 2 - 3 weeks of treatments, pain relief results are noticeable.

MYPHIELD - A BRIEF HISTORY

The MyPhield technology was originally developed for clinical use. For 8 years, the MyPhield technology was used successfully in 10,000 treatments at the BioResonance Pain Relief Center in Winnipeg as an alternative therapy for arthritis pain relief.